Tags: camping equipment, fishing, outdoor equipment
As Australia's largest outdoor entertainment and camping leisure retailer, Ray's Outdoors continues to be successfully innovative. Our past success gives us enormous confidence and determination to prosper and grow our company. By building on our past and employing the very best people, we have created a company that is ideally placed to lead the outdoor leisure and lifestyle industry into the future.
Ray's Outdoors has grown from a small family run disposal store in Geelong, to manufacturing tents locally by hand and then gradually expanding to international product sourcing. In 50 years, Ray's Outdoors has grown to 46 stores in five states with plans in place to continue this national development in the future, with a medium term view of 75 stores across Australia and New Zealand.
Super Retail Group acquired the Ray's Outdoors business in June 2010.
Ray's Outdoors has a number of privately branded product ranges such as Wild Country, Outdoor Expedition and Classic Outdoor, specifically designed for Australian conditions. They also stock a large variety of Camping, Apparel, Fishing, BBQs and Outdoor furniture.